Ghostwriting · Co-writing · Book coaching
You’ve told more people about this book than you’ve written pages of it.
I’m Crystal Adair-Benning, a 4x NYT bestselling ghostwriter & book coach. 30 years turning entrepreneurs, executives and thought leaders into published authors. 3 months of work instead of 3 years of meaning to. You bring the expertise. I bring the word magic.
I never dreamed I’d be on a bestseller list. Crystal made it happen, and made the process feel like the most natural thing in the world.Peter Merrett · 2024 Australia Speaker of the Year
Published works
Books that got written.
Real authors, real manuscripts, books you can go and buy right now. Some client details withheld by NDA, all shown with permission.
Landing next
In their words
What it is actually like to work with me.
Who I work with
Built for people with big ideas and no time.
You’re an expert, a leader, a builder… someone whose ideas deserve a spine and an ISBN. You have the material. Years of it. What you’re short on is time and a plan, and that part’s mine.
Entrepreneurs & founders
You have built something real. A book turns that expertise into authority that compounds: more speaking gigs, premium clients, a legacy that outlasts the business.
Coaches & speakers
Your IP is your business. A book is the most powerful way to own it, protect it, and scale it without trading more time for money.
Executives & CEOs
You have the vision, the story and the gravitas. You need someone discreet who can write in your voice well enough that your board does not notice.
Why it’s still not written
It’s been “almost started” for 3 years.
You’ve explained this book at 4 dinner parties this year, beautifully. The Google Doc has 412 words in it. 300 of them are the title, rewritten.
You’ve built harder things than a book. So here’s what’s actually going on: every time you sit down, you’re deciding what to say and saying it at the same time. That’s 2 jobs. It’s exhausting, and it’s why the doc gets closed again.
Build the foundation first (what the book is, who it’s for, what it has to do for you) and every session after that is just writing. Finding out whether yours has one takes 30 minutes.
Your ghost. Your coach. Your biggest champion.
Your book coach writes NYT bestsellers for a living.
Most writing coaches teach craft. I write books for a living: full-length, professionally published, bestselling books for clients who cannot afford anything less than exceptional.
30 years in the room where stories become assets taught me what makes a book work structurally, what makes it sell commercially, and what makes it mean something to whoever reads it. That sits beside you every session, whether you are coached, co-written with, or fully ghostwritten.
You will know me by my pink-heart glasses and my somewhat alarming ink collection. What you will remember is how I made the hardest thing you have ever tried to write feel completely possible.
Stay wild. Write more. Change the world.
3 ways in
3 ways to get the book out of you.
Some people want their own hands on the keyboard. Some want the finished thing landing on their desk. Here is the honest range, with the prices on the page, because you have better things to do than email me to find out.
Done-for-you ghostwriting
I write the book. You show up for interviews and approvals, and a finished manuscript in your voice lands on your desk. 2 clients a year, and that number does not move.
Co-writing
You write, I shape, we finish it together. For the expert who already has pages and material and wants a professional’s hands on the shape of it.
Book coaching
Blank page to finished manuscript with me on every chapter. You keep your hands on the keyboard. I bring the structure, the honest feedback, and the willingness to tell you your favourite chapter is the one killing the book.
Not sure which one is yours? That is exactly what the call is for.
Not ready to talk yet
Find out what your book is actually worth.
9 questions, 2 minutes. You get a real 5 year number for what a book could add to your business, built on what I have watched 200+ authors actually earn from speaking fees, client rates, licensing and sales.
The number lands in your inbox with the breakdown, and then twice a week I send what I learn writing books for a living. What publishers actually want, what kills a manuscript at chapter 3, and what I would do differently if I were starting your book today.
Sample output
An illustration, not your number. Yours depends on what you already charge, who you already reach, and which of the 3 ways in you take.
Createcation · 2026 sold out
Start the book somewhere beautiful.
4 days, 6 writers, one coastline. Accommodation, meals, training and a 1:1 retreat strategy session with me. 2026 is sold out. 2027 rooms are $7,500 USD, all inclusive.
FAQ
The questions everyone asks me privately.
How much does ghostwriting cost with Crystal Adair-Benning?
Done-for-you ghostwriting is $75,000 USD and I take 2 clients a year. Co-writing is $35,000 USD by application, 4 spots a year. Book coaching is $10,000 USD, or $15,000 with a Createcation™ writing retreat. Ghostwriting and co-writing both include one. Everything is on this page on purpose.
How long does it take to write a book with you?
90 days from first conversation to a finished manuscript is the standard for ghostwriting. Coaching runs at your pace across 12 sessions. Nobody waits a year to find out whether the structure works.
Is ghostwriting confidential?
Always. Your name on the cover, mine behind the curtain, NDA in place before we start. Every client shown on this site has given permission to appear here.
What if I don’t like what you write?
You see the structure before I write a word, then chapters as they land. Nothing gets to the end unseen. Revisions are included.
Can I pay in instalments?
Yes. Every option has a payment plan and we set it up on the call.
What happens on the validation call?
30 minutes, free, and you leave knowing where you stand. We talk about your book, your goal and which of the 3 ways in fits. If none of them do, I will tell you that too.
Do I need to be a good writer already?
No. Book coaching starts at a blank page. Ghostwriting starts at a conversation. Your job is knowing the thing. Mine is the words.
Do you work with international clients?
Most of my clients are. Half my year is on Vancouver Island and half in New Zealand, and coached and ghostwritten authors have hit lists in 12+ countries.
Do you work with fiction?
On occasion, if it entices me. The group retreats are built for non-fiction: business, personal development and memoir. Fiction is welcome in 1:1 coaching and private Createcations™.
Does AI write any of it?
0 words. Every word is human. Machine text cannot hold copyright anyway, so it would cost you the asset you are paying to build.
Yours not here? Ask it on the call, or email me at hello@writewordmagic.com
30 years, 200+ authors, and only a few spots.
Ghostwriting and co-writing are application only. If your book has been waiting, the sensible next step is a conversation.