Somewhere around page 9, after the throat-clearing, the actual book starts. How to find your real opening and the 4 kinds of warm-up to cut from every chapter.
Storycraft
The worst question is the one everybody opens with. A ghostwriter's actual method for interviewing a parent, a founder, or anyone whose story will otherwise leave the building with them.
I always wanted a seat at that table. Nobody pulled out the chair, so I built my own. On truth-telling, community, and what happens when you ask a better question.
Older than language, stronger than borders. Why storytelling is the only tradition that belongs to everyone and excludes no one.
Most book coaching processes produce books. The Word Magic Method™ was built to produce books that change things — and the difference almost never comes down to the writing. It comes down to what happens before a single word is written. Here's the complete 5-phase process I've used across hundreds of books and 4 New York Times bestselling collaborations, and why strategy before story changes everything.
The Quantum Copy Method™ is my signature framework for writing copy that speaks to the mind and sings to the soul. Here is what it is, and the only 2 places I teach it.
It's 11:40pm and someone who has to be up at 6 is still reading. They said one more chapter about 90 minutes ago. That reader is the whole job, and everything else in publishing comes after.
I am an easy-button kind of woman when it comes to tools. Life is complicated enough. I am a 4x NYT bestselling ghostwriter and I still run Grammarly every day. Here is where it earns its keep.
Using quantum linguistics produces better communication and better language choice which can significantly improve the quality of your life, your client's lives and your ability to attract or repel people.
For those who say they “hate sales”, I’ve got some breaking news - we are all in sales.
Pick up the last book that changed how you think about your work. There is a reasonable chance 2 people wrote it. Nobody inside publishing is surprised by that. Readers almost always are.
There are so many brilliant tools and apps now on the market to make your copywriting journey a success. Oh, how I wish, so many of these had been around in the early days of my career…
