WHAT TO WRITE

Your weekly dose of Word Magic straight from the Crystal-corn herself.

Latest Post

How to Sell Tens of Thousands of Books (and Not Just to Your Grandma & Cat)

Book Marketing & PR, Publishing Strategy

Most books never sell beyond family and friends — but yours doesn’t have to be one of them. Discover the bold, data-driven book marketing playbook that helps authors sell tens of thousands of copies, build authority, and create real revenue from their words.

Is a Writers’ Retreat & Createcation Right for You? Let’s Find Out!

Not all retreats are created equal, but a Word Magic Writers' Retreat & Createcation? Now that's a different story—one that could feature you in the starring role.

Writers Retreats and Create-cations

by Crystal Adair-Benning

Unleash the Power of Quantum Copy: Transforming Words into Magic

At Word Magic, led by Crystal Adair-Benning—a NYT bestselling copywriter and the mystical maestro behind some of the most compelling narratives in the coaching world—we don’t just write; we weave enchantments. Here’s why every coach, every visionary, every game-changer needs to dip their quill in our magic ink.

Word Science

by Crystal Adair-Benning

Planning the Perfect Writers Retreat in 2024: The Ultimate Investment in Your Writing Career

As we step into 2024, it's time to think beyond traditional investments and consider something transformative for your writing and business. A Writers’ Retreat & Createcation with Crystal Adair-Benning is not just an escape from the daily grind—it's an invaluable investment in your marketing, business, and creative spirit.

Writers Retreats and Create-cations

by Crystal Adair-Benning

Essential Copywriting Resources Every Coach Should Know

In the cutthroat jungle of coaching, where every whisper can spark a revolution, your copywriting needs to pack more punch than a double espresso. Let's be real: your copy is the seductive siren call luring clients to your digital shores. Mess it up, and you’re just another voice lost in the wind.

Copy Tools

by Crystal Adair-Benning

Demystifying Writers Retreats: What Are They and Who Should Attend?

Imagine dedicating time to your craft in some of the world’s most inspiring locales, where iconic authors like J.K. Rowling and Tolkien transformed their imaginations into epic tales. Writers’ retreats offer this unique opportunity, but what exactly are they, and who stands to benefit the most from them?

Writers Retreats and Create-cations

by Crystal Adair-Benning

50 Reasons Spiritual, Business, and Life Coaches Need a Copywriter

Here are 50 undeniable, sometimes cheeky reasons why every spiritual, business, and life coach should have a copywriter in their corner

Word Science

by Crystal Adair-Benning

Why You Absolutely Need a Ghostwriter

In the fast-paced world of content creation, where the demand for engaging, thought-provoking material is ever-rising, the secret weapon of many successful individuals and businesses remains cloaked in invisibility - the ghostwriter.

Copy Tools

by Crystal Adair-Benning

Why Every Author Needs a Book Coach (Yes, Even the Bestselling Ones!)

Even rock stars need a little tune-up now and then. Enter the book coach (that’s me, Crystal!): your personal literary trainer, here to make sure your next book is not just written, but revolutionized.

Copy Tools

by Crystal Adair-Benning

The Irresistible Call of the Writers Retreat

More than just a getaway, a Writers Retreat offers a sanctuary where your words can find their flow, your mind can explore the depths of imagination, and your craft can undergo transformation.

Writers Retreats and Create-cations

by Crystal Adair-Benning

Your Ultimate Author’s Journey Awaits: 2024 Book Writing Retreats & Create-cations!

Introducing the 2024 Book Writing Retreats & Create-cations, curated especially for dreamers, doers, and future bestsellers - like you.

Writers Retreats and Create-cations

by Crystal Adair-Benning

The Tale of Amy, Avril, and the Magical New Zealand Writers Retreat

Amy, ever the dreamer, leans in, her voice a conspiratorial whisper. "I came here thinking I'd learn a thing or two about writing. I never imagined I'd leave with a whole new understanding of myself, my creativity, and how to connect with my future readers on a level I didn't know existed."

Case Studies, Writers Retreats and Create-cations

by Crystal Adair-Benning

100 Reasons To Book a Writers Retreat & Create-cation Right NOW!

There’s no shortage of reasons why YOU should take a Writers Retreat & Create-cation. These are my top reasons… soon to be yours, too.

Copy Tools, Word Science, Word Spirit, Writers Retreats and Create-cations

by Crystal Adair-Benning

WHAT TO WRITE

Your weekly dose of Word Magic straight from the Crystal-corn herself.

Latest Post

How to Sell Tens of Thousands of Books (and Not Just to Your Grandma & Cat)

Is a Writers’ Retreat & Createcation Right for You? Let’s Find Out!

Unleash the Power of Quantum Copy: Transforming Words into Magic

Planning the Perfect Writers Retreat in 2024: The Ultimate Investment in Your Writing Career

Essential Copywriting Resources Every Coach Should Know

Demystifying Writers Retreats: What Are They and Who Should Attend?

50 Reasons Spiritual, Business, and Life Coaches Need a Copywriter

Why You Absolutely Need a Ghostwriter

Why Every Author Needs a Book Coach (Yes, Even the Bestselling Ones!)

The Irresistible Call of the Writers Retreat

Your Ultimate Author’s Journey Awaits: 2024 Book Writing Retreats & Create-cations!

The Tale of Amy, Avril, and the Magical New Zealand Writers Retreat

100 Reasons To Book a Writers Retreat & Create-cation Right NOW!

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The Secret List They Don’t Want You On.

Join the AUTHOR EMPIRE — equal parts champagne, strategy, and scandal.

The “Official stuff”