Writing a book is actually cheaper than not writing one.
Everyone gets sticker shock when they hear:
“$40K–$50K to write and launch a book!”
But let’s do the math 👇
📕 One $20 book → lands you a single $20K speaking gig.
ROI: 1,000x your cover price.
📕 One book → positions you for a $200K consulting contract.
ROI: 4x the cost of ghostwriting.
📕 One book → builds authority that attracts 10 new clients at $10K each.
ROI: $100K from one asset.
And the kicker? That same book can fuel:
🔹 Months of blog + social content
🔹 A course or mastermind
🔹 A licensing deal or training program
🔹 A stronger exit valuation for your business
So when you balk at $50K, ask yourself:
👉 How much is NOT having a book already costing you?
The truth: A book isn’t an expense. It’s leverage.
In the cutthroat jungle of coaching, where every whisper can spark a revolution, your copywriting needs to pack more punch than a double espresso. Let's be real: your copy is the seductive siren call luring clients to your digital shores. Mess it up, and you’re just another voice lost in the wind.